Influencer Agreement (Therapeutic Goods)
The influencer agreement for advertising TGA-regulated products – medicines, devices, supplements, sunscreens and the like. Endorsement only, mandatory statements, and claims that match the ARTG.
Includes GST. Download instantly as a Word document.
Add to cartWho this template is for
- •Brands running influencer campaigns advertising therapeutic goods
- •Agencies handling regulated-product campaigns that need the TGA rules built in
- •Influencers in the health, beauty and wellness space advertising therapeutic goods
What it is
A one-off influencer agreement adapted for advertising a therapeutic good regulated by the TGA. The creator promotes by endorsement only; mandatory statements must appear and stay visible; and claims must match the product's ARTG entry. Built the Social Law Docs way: Part A is a fill-in schedule with a therapeutic-goods advertising section, Part B holds the plain English terms, and annexures cover the talent release and brand guidelines.
What's inside
- •Therapeutic goods advertising section (Part A): identify the good, its ARTG number and the mandatory statements that must appear.
- •Endorsement only, no testimonials: the creator can recommend and promote, but can't share personal results claims.
- •Mandatory statements kept prominent: they can't be cut short, hidden among hashtags or tucked behind a 'see more' prompt.
- •Claims controlled: consistent with the ARTG entry, with no prohibited or restricted representations without approval.
- •Brand warranties: the good is entered in the ARTG (or exempt) and may lawfully be advertised to the public.
- •Talent release and brand guidelines annexures.
How easy it is to use
- •Fill in the shaded Part A fields, including the therapeutic goods details and mandatory statements. Prompts guide each field.
- •No legal drafting required. Part B carries the terms; you complete the campaign and product details.
- •Electronic signing supported. Reusable for your next therapeutic goods campaign.
Who this is for
- •Brands running influencer campaigns advertising therapeutic goods
- •Agencies handling regulated-product campaigns that need the TGA rules built in
- •Influencers in the health, beauty and wellness space advertising therapeutic goods
Problems it may help you avoid
- •Testimonial breaches – the single biggest trap, since paid influencers can't give testimonials about therapeutic goods.
- •Mandatory statements missing, cut short, or hidden in a caption.
- •Claims that don't match the product's ARTG entry.
- •Disclosure breaches under the AANA Code and the ACL.
Check it fits before you buy
Templates are general documents, not tailored to your situation. Read the description above and make sure this template matches your intended use before you purchase. If it is not the right fit, it may not do what you need.
When not to use this template
This template should not be used:
- with legal employees (it's made with independent contractors in mind);
- for a regulated health service such as a clinic, practitioner or procedure (that needs the AHPRA layer – ask about the regulated health services version);
- when children will be featured in the content (refer to our other templates built with kidfluencers in mind);
- if your plans don't match the description – look for a better option on the website or contact Social Law Co. for a bespoke document.
Why this template
These templates are drafted by Social Law Co, the affiliated Australian law firm that is a member of the AiMCO Industry Advisory Council – the body that helps set influencer marketing best-practice standards in Australia. They help write the standards, not just follow them.
Want advice or changes to the terms?
Social Law Docs sells templates only and cannot give you legal advice. If you want advice on whether this template suits your campaign, or you want the terms reviewed or edited for a specific campaign, that is legal work.
Social Law Co is the affiliated Australian law firm. They can advise on the terms or draft changes for you. Additional fees apply and Social Law Co acts under its own terms of engagement.
Contact Social Law CoImportant: no legal advice
Social Law Docs is not a law firm and does not provide legal advice. We sell document templates only.
Buying a template does not create a lawyer and client relationship with Social Law Docs or with Social Law Co.
Every template is general in nature. It has been prepared with Australian law and industry best practice in mind, but it has not been prepared for your specific circumstances, and laws and industry codes change.
You are responsible for deciding whether a template is right for your situation and for completing it correctly. If you are unsure, get legal advice before you sign.
Social Law Docs is affiliated with Social Law Co, an Australian law firm, but the two are separate legal entities. Legal advice and custom drafting are provided by Social Law Co under its own terms of engagement.